In Episode #9 of OneMoreQuestion Ross speaks to entrepreneur turned venture capitalist, Yossi Hasson, about how a deeper understanding of their brand is helping guide Techstars in a singular direction and how blockchain may affect brand building in the future. Yossi Hasson co-founded SYNAQ, WeThinkCode_, and OnChain Capital. He has built and invested in businesses on multiple continents, and mentored business owners from around the world. Currently Managing Director of Alchemist Blockchain Techstars Accelerator, he works with and invests in founders building the decentralized economy. This episode of One More Question gives insight into how a strong brand can set you apart from competitors offering a similar service, how it can provide a focussed vision to guide your market approach, and how blockchain and open source software may affect branding in the future.
**More about Yossi **
Yossi Hasson is a South African Entrepreneur turned VC.
After co-founding and later selling his stake in, SYNAQ, a leading cloud email service provider, Yossi launched and ran the Techstars FinTech accelerator program with Barclays as partner. The program was based in Cape Town and chose 10 promising FinTech start-ups from around the world for seed investment, mentorship, office space, and training. It was also Techstars’ first Accelerator program on the African continent.
Since May 2018, Yossi has been the Managing Director of Alchemist Blockchain Techstars Accelerator, launching Techstars first dedicated Blockchain Accelerator in New York City. Through Techstars he continues to work with and invest in founders building the decentralized economy.
Yossi is a co-founder of PAN-African coding school, WeThinkCode_, and crypto investment fund, Onchain Capital. He has invested in over 15 companies, throughout Europe, the Americas, and Africa. He is mainly focussed on open source software, cryptocurrencies, blockchain, and Fintech.
You can find more on Yossi, here:
New York City
How can you help?
Our podcast is still new and there are three ways you can help us out.
Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)
Tell us how we can create a better podcast - tell us what you liked, didn’t like, or what you’d like to hear more (or less) of
Tell us who you’d like to hear on the podcast. Suggest someone that you think we should interview.
One More Question is a podcast by Nicework a Brand and Service Design Company. One of the things we do best is asking our clients the right questions. This podcast came about because we want to share some of the best answers we have heard over the last 12 years. We talk to significant creators, experts and communicators who we have encountered. To share the useful insights, inspirations and facts that made us stop and take notes as we go about our work. Hosted by our Founder Ross Drakes.
Subscribe iTunes, Spotify, Stitcher, Google Podcasts
Music by: @dcuttermusic / http://www.davidcuttermusic.com